Thread Lift Procedure

Making Threads Mainstream

Puppet Facelift

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Puppet Facelift

An idea cooked up in-house by our team of writers and PR experts, The Puppet Facelift made headlines in the national newspapers, weekly women’s magazines, and even on TV. The premise of The Puppet Facelift is simple; it takes the basic properties of the thread lift treatment and gives it spin with a catchy new name.

Our pitch centred around cosmetic doctor Sarah Tonks, who offers the treatment in her clinic. Keen to raise her personal profile and boost enquiries to her clinic, we worked with Dr Tonks to create a pitch that sold the treatment and her brand effectively.

The thread lift has actually been a long-serving cosmetic treatment designed to lift the face, improving the appearance of jowls and wrinkles using bespoke threads. We took this recognised treatment and gave it a fresh spin, focusing on the threads and rewards of undergoing such a procedure.

Threads reminded the team of strings, and strings became puppets; the Puppet Facelift was born, and we crafted a pitch to send to UK editors and beauty writers. The success was instant, with online news sites taking the story, before printed press followed. Within two weeks we had placed Dr Tonks on ITV’s top daytime show, This Morning, for a live demo.

We travelled to the studios with Sarah to perform a treatment on air, managing the entire experience for both our client and her case study. The TV exposure bagged Dr Tonks lots of enquiries, as well as celebrities knocking on her door to undergo this treatment.

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06/05/2015 0 COMM

The latest plastic surgery trend – Puppet Facelift

The latest plastic surgery trend – Puppet Facelift Dr Sarah Tonks at Knightsbridge-based medical spa, Omniya London, said: “The Puppet Facelift has been gaining popularity at a rapid rate, particularly with ladies in their 30’s – and with good reason”

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29/04/2015 0 COMM

The best anti-ageing neck treatments

The best anti-ageing neck treatments New serums and non-invasive neck and jawline procedures are smoothing the way back to a more youthful texture and silhouette, says Vicci Bentley “People want subtle changes these days,” agrees Dr Sarah Tonks, who performs the Silhouette Soft face- and necklift, from £2,350 at Omniya, Knightsbridge. A maximum of four…

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22/02/2015 0 COMM

The Puppet Facelift Is The Latest Plastic Surgery Trend. But What Actually Is It? And Is It Safe?

The Puppet Facelift Is The Latest Plastic Surgery Trend. But What Actually Is It? And Is It Safe? The cosmetic procedure involves numbing the neck and jowl areas, and pushing the thread (attached to a needle) through the skin with the aim to lift it up and secure it. “This is a predictable and safe…

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17/02/2015 0 COMM

Pull the other one: would you get the ‘puppet’ facelift?

Pull the other one: would you get the ‘puppet’ facelift? Dr. Sarah Tonks, who is a cosmetic facial specialist in London and champion pf the puppet facelift, said: “this is a predictable and safe way of lifting. Its very good for the jowls and and cheeks.” A puppet facelift will set you back between £900…

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16/02/2015 0 COMM

Chin up: fixes for your blurred lines

Chin up: fixes for your blurred lines A less invasive alternative is the new silhouette soft thread lift, which is taking London by storm. Threads studded with dissolvable cones are worked through the cheeks via a large needle, then hooked up to lift tge lower face and stimulate collagen. It costs from £950 and results…

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12/02/2015 0 COMM

Making headlines

Making headlines The thread lift, AKA the puppet facelift, enjoyed the most increased demand of all cosmetic procedures in 2014. The treatment is certainly having its moment, having received national attention in the press. But what’s all the fuss about? Dr Sarah Tonks advises the thread lift is popular because its quick and can be…

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CELEBRITY COVERAGE EMERGENCY ROOM EVENT MANAGEMENT HIGHLIGHTS LUNCH HOUR BUM LIFT PUBLIC RELATIONS PUPPET FACELIFT VONTOURING

Celebrity Endorsement

CELEBRITY PUBLIC RELATIONS

Event Management

EVENT MANAGEMENT PUBLIC RELATIONS

Coverage

CELEBRITY COVERAGE EMERGENCY ROOM EVENT MANAGEMENT HIGHLIGHTS LUNCH HOUR BUM LIFT PUBLIC RELATIONS PUPPET FACELIFT VONTOURING

Highlights

HIGHLIGHTS PUBLIC RELATIONS

Puppet Facelift

HIGHLIGHTS PUBLIC RELATIONS PUPPET FACELIFT

Lunch Hour Bum Lift

COVERAGE HIGHLIGHTS LUNCH HOUR BUM LIFT PUBLIC RELATIONS

Vontouring

HIGHLIGHTS PUBLIC RELATIONS VONTOURING

testimonials

our testimonials

“ The Harley Street Journal is a focused aesthetic magazine. It fills a niche area of immense interest within the UK that other magazines tend to cover more superficially. Based in Leeds I have had enquiries that are nationwide. THSJ ensures my message reaches the target audience. I would recommend THSJ to anyone within the profession and shall continue to work with them”

Mr Philip Turton - Consultant Breast Oncoplastic & Aesthetic Breast Surgeons

A survey by Spire Healthcare has confirmed a huge increase in women having surgery (as much as 300 per cent in the last five years among women in their sixties alone). The Harley Street Journal, though it has affiliates and may not be impartial, is still useful for those thinking about private practice it is a mine of advice on treatments and factors for consideration, from breast implants to finance.

The Telegraph.co.uk

Having used the magazine for the first time for one of our clients, a prestigious Harley Street clinic, we found the product to be of high quality, highly targeted and with editorial fitting of such a publication. As an advertising agency our priority was to generate response for our client and I’m very happy to say that the response has been good, and we are going to book into subsequent issues

James Ferrin - Advertising Excellence Ltd

Flipside PR is an agency that specialises in aesthetic skincare and treatment and I have found The Harley Street Journal and their website to be a highly effective way for our clients to reach their target audience. This is the only consumer magazine focused on the aesthetic industry and is a valuable PR and marketing tool for any business related to this industry. I wouldn’t hesitate in recommending them as an ideal vehicle to source new patients and generate business for anyone within this industry

Lynne Thomas - Flipside PR Ltd

“Everyone loved the article on looking fresh faced rather than younger. Your help was invaluable. THANK YOU!”

Katy Young, Beauty Editor of The Daily Telegraph

“I am a huge fan of The Harley street Journal. It’s a fantastic way to reach THE industry. Laura is a pleasure to work with and her work is a pleasure to read.”

Christina Caicedo - Editor of Evolving Beauty

“CCF are absolutely brilliant to work with. They helped us source exclusive case studies that were happy to talk about very sensitive issues and made sure they were available for all required photographs and interviews. They’re efficient and helpful and went out of their way to help us produce a good story. I can’t wait to work with them again.”

Lynsey Hope, Health Editor of The Sun

“Laura is fantastic to work with. She produced very good copy quickly to help me meet my deadline and we received fantastic feedback from the feature.”

Amy Rowland, Features Writer at Bella

“You have been amazing to work with, hopefully will get to work together again soon. The magazine is gorgeous.”

– Sophie Voller, Image Box PR

I had worked with Carl at Cosmetic Surgery Guide for many years and never felt let down by their abilities or the style of the magazine. In fact, Carl is one of those people you know will get the job done but in a relaxed manner. The whole support package that came with the advertising was appreciated and although we never had the time to work together, I would have loved to have had Carl manage my entire marketing spend in terms of advertising and advertorial as I know this was a service he could offer. In other words to select the best magazines to advertise in and buy the right space therein. Phew! That would have been a weight off my mind for sure.The magazine is contemporary, reaches the right audience – the consumer who cares about aesthetics and therefore you know your brand will be seen by the right people.”

Tracey Beesely, Former MD of SkinBrands

It’s a beautifully written, informative and measured article. I’m proud to be mentioned in it.”

Dr. Kannan Athreya

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what we do best

website marketing

Being seen in search is paramount. We adopt a multi prong attack here and can manage or all of your online marketing – you may of course only want certain parts managing – we’ll work with you and deploy all our knowhow, whatever your needs and budget may be.

Website Development

We’ll design and build your site from a brief, or create your brand fitting for your products or services; as we’re in such a specific niche, we have a good handle on what your end goal will be. We offer managed solutions or show you how to manage your site yourself thereafter.

PPC

We manage every facet expertly and effectively, within all online paid for media channels. We’ve several years experience managing online advertising campaigns. We know how to cost-effectively bid on the right keywords and how to market to a demography, locality or national audience.

Celebrity endorsement

We can help connect you with the best agents in the business, who manage talent from all avenues, including TV, film, radio and online, such as YouTube vloggers. Working to your budget to secure the right personality for the brand, and offer follow up support via blog writing or social media.

Email marketing

We use multiple platforms to design, build and send your e-marketing to your contacts list. We also have an extensive industry subscribers list, so if you need help targeting potential new customers we can help deliver your message in a coherent and professional way.

Emergency room

Occasionally mistakes happen or issues arise. Your brand is important, and reputation matters. Every situation or crisis is different, but there is always a way to turn a negative into a positive. Let us lighten the burden and provide some structure and resolution in the darkest times.

public relations

Because we’re experts in this niche sector, with over 30 years experience we know how to write good quality features, and we know how to get it into the right hands and achieve unparalleled exposure for our customers. With this in mind we deliver results, time and time again.

social media management

We manage social media strategies that validate your brand and achieve increased followers; demonstrating that you’re a successful, well-liked company. And when a patient is making a decision about the right treatment, product or practitioner for them, it can help to convert enquiries.

blog writing

Content is still king. CCF write a large volume of blog content for our customers. You can be assured that we know our stuff; after all, as well as our own trade newspaper, our copy often ends up in national press, women’s weeklies, women’s glossies and online news sites.

our clients

past and present

AES Ltd

Cosmetic Face Surgeon

Apsaras Aesthetic Clinic

Eden Tree Skincare

Mr Jag Chana

Perfect Skin Solutions

Harley Skin & Laser Clinic

Surgisol

BTL Aesthetics

JB Cosmetic Skin Specialist

IGDP Comsetic Dentistry

Esthetique Distribution

Dr Sarah Tonks

The Face Surgeons

Sterex Electrolysis

Stort Skin Clinic

Mr Martin Coady

Cavendish Clinic

Canterbury Skin & Laser Clinic

News & Latest Releases

our articles

06/06/2019 0 COMM

Advanced Esthetics Solutions announced as UK distributor for Noon Aesthetics products

Advanced Esthetics Solutions is proud to be announced as the sole UK distributor in the UK of Noon Aesthetics products. The Cardiff-based aesthetics company behind the top-selling Lipofirm Pro platform will be providing the skin care products B2B to practitoners and healthcare professionals online from June. Noon skin care products offer high concentration with low…

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06/06/2019 0 COMM

5 misconceptions about menopause

5 misconceptions about menopause written by Laura McEwan, Health & Wellbeing Writer For many women, the menopause can be a difficult time of life, both physically and emotionally. Every woman is individual in how they approach menopause, and each brings their personality, life history, health issues and lifestyles into their menopause journey. Many complain of…

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06/06/2019 0 COMM

Lipofirm Pro features on This Morning

Celeb-loved bum lift and cellulite treatments features on UK’s best daytime TV show Advanced Esthetics Solutions is thrilled to share the news that its body contouring platform – Lipofirm Pro – has been featured on the award-winning show, This Morning. The popular magazine show, which airs 10:30am-12:30pm on ITV, showcased the Lipofirm Pro as part…

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06/05/2019 0 COMM

Is Instagram to blame for the rise in ‘filler fails’?

What’s the true price of looking picture perfect? Instagram is largely responsible for the rise in botched injectables, according to one UK expert. The continuing popularity of the photo-based social platform, combined with celebrities advertising cosmetic treatments, is behind the spike in recent reports of ‘filler fails’. The media has been swamped in the last…

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06/05/2019 0 COMM

Introducing Fontouring

Can an £80 energy-assisted facial replace makeup contouring? A cosmetic clinic in Wales has developed a powerful facial, claiming it can not only tighten loose skin but actually replace daily contouring using makeup. The ME Clinic in Cardiff has been offering ‘Fontouring’ (a play on facial contouring) using a device that uses radio frequency energy…

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06/04/2019 0 COMM

Save your sex life for £300

Would you try the brand new treatment that claims to rejuvenate your sex life and improve your intimate health in just 15 minutes? For women whose intimate health and wellbeing is suffering as a result of the menopause or childbirth, there’s now a life-changing treatment that costs as little as a £300 being offered at…

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